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skin care 101

skin care 101

skin care 101

The best thing you can do for your skin is to give it your time.

Understanding your skin can feel like a huge task, but we aim to make it simple. When you know your skin type, what it needs, and what's holding you back from reaching your goals, everything gets easier. You stop guessing, wasting money, and start choosing products that work for you.

At JOËLLE MARTINE we create skin care for real skin - every type, every concern, every season.

And if you aren't sure where to start, you're not alone. 
That's exactly why we made this guide - to help you figure out your skin and build a skin care ritual that makes sense for you.

When we are talking about skin care, we mean the pampering and routine daily care of our largest organ - the skin! 


Your skin is delicate and takes more damage than you can see on a daily basis. This leads to wrinkles, redness, dark spots, sagging, and can lead to the development of skin conditions or even skin cancer. You can help protect your skin from this by taking a few minutes at the beginning and end of your day to apply products that fight these concerns.


With JOËLLE MARTINE skin care, we are talking about the best of science and the best of nature combined to nurture and heal your skin at the deepest level and to maintain this throughout your life.

WHY DO I NEED TO TAKE CARE OF MY SKIN DAILY?

A daily skin care routine does more than you think. Some benefits you’ll see immediately, and some take time and consistency.


Starting early can help slow visible signs of aging and support your skin long-term. But no matter when you begin, it’s never too late to care for your skin in a way that makes a difference.


The right products can help smooth fine lines, improve texture, and bring your skin back to life—so you look refreshed and feel confident.


Your routine is also a moment for you.


Taking a few minutes each day to care for your skin can help you reset, unwind, and feel more grounded. It’s a small act of self-care that adds up—supporting not just how you look, but how you feel.


Even something simple, like applying a weekly masque, can turn into a moment to slow down and recharge.


Your skin works around the clock: producing oil, shedding dead cells, and repairing itself while you sleep. A consistent morning and night routine helps support these natural processes so your skin can function at its best.


In the morning, cleansing and protecting your skin helps remove overnight buildup and defend against daily environmental stressors like sun exposure and pollution. At night, cleansing and nourishing allows your skin to properly repair, regenerate, and restore balance.


Skipping either step can lead to clogged pores, dryness, or irritation over time. Daily care isn’t just about appearance it’s about maintaining your skin’s health, strength, and longevity.


Not sure where to start?


That’s okay. Our product recommendation quiz is a great place to begin. It won’t replace understanding your skin—but it will point you in the right direction.

PRODUCT RECOMMENDATION QUIZ

Where do i start?

So you are ready to start your skin care journey... Great!

But what do you need to know before you begin?

Before you decide the types of skin care products that you want in your routine or get caught up in all of the lovely essential oils, it's important to know your skin type and to determine the concerns that you want to address.


Ready to begin your skin care journey?

Let’s keep it simple.


Before choosing products or getting caught up in ingredients, start with one thing: understanding your skin.


What does it need?

What are you trying to improve?


Everyone’s skin is different.

What works for someone else might not work for you—and that’s completely normal.


Finding what works can take time. Your first approach might not be the right one, and that’s part of the process. Skin care is a journey, and we’re here to guide you along the way.


A simple place to start:


Pay attention to your skin a few hours after cleansing—before applying any products.

Does it feel Dry? Oily? Clean? Sensitive?


That tells you more than you think.


And because your skin can change over time and with different seasons in our lives, it helps to check in regularly and notice patterns as you go.

So you are ready to start your skin care journey... Great!

But what do you need to know before you begin?


Before you decide the types of skin care products that you want in your routine or get caught up in all of the lovely essential oils, it's important to know your skin type and to determine the concerns that you want to address.


Everyone's skin reacts differently to different products and treatments. What works for your friends and family members may not work for you. The first routine that you settle on may not work either. That's okay! That's why it is called a journey and we want to be here for you every step of the way. 


To determine your skin type, think about how your skin feels and what it looks like a few hours after a shower, before you put any make up or products on. This can change over time, so you might want to take some notes in a journal so that you can see which direction your skin is trending in.

So you are ready to start your skin care journey... Great!

But what do you need to know before you begin?


Before you decide the types of skin care products that you want in your routine or get caught up in all of the lovely essential oils, it's important to know your skin type and to determine the concerns that you want to address.

Everyone's skin reacts differently to different products and treatments. What works for your friends and family members may not work for you. The first routine that you settle on may not work either. That's okay! That's why it is called a journey and we want to be here for you every step of the way. 


To determine your skin type, think about how your skin feels and what it looks like a few hours after a shower, before you put any make up or products on. This can change over time, so you might want to take some notes in a journal so that you can see which direction your skin is trending in.

Interested in how the seasons of the year impact your skin? Check out our Seasons of Skin Care blog for more details and recommendations. (Click here to go to Blog)

Skin types

Skin type is broken down into four main categories:

Normal Skin Type

Your skin is not too dry, nor is it too oily. You may have a few spots of acne from time to time, but nothing that gets out of hand or stays for too long.

  • No, or few imperfections

  • No severe sensitivity or redness

  • Radiant complexion

  • No flakes or dry spots

  • No oily patches

Normal Skin Type

Your skin is not too dry, nor is it too oily. You may have a few spots of acne from time to time, but nothing that gets out of hand or stays for too long.

  • No, or few imperfections

  • No severe sensitivity or redness

  • Radiant complexion

  • No flakes or dry spots

  • No oily patches

Normal Skin Type

Your skin is not too dry, nor is it too oily. You may have a few spots of acne from time to time, but nothing that gets out of hand or stays for too long.

  • No, or few imperfections

  • No severe sensitivity or redness

  • Radiant complexion

  • No flakes or dry spots

  • No oily patches


Dry Skin Type

Your skin can crack, peel, or flake. It becomes dry, itchy, irritated, or inflamed. It can be rough or scaly, especially on your hands, arms, and legs. 

  • Dull, rough patches

  • Red patches

  • Visible lines

  • Flaky skin

Dry Skin Type

Your skin can crack, peel, or flake. It becomes dry, itchy, irritated, or inflamed. It can be rough or scaly, especially on your hands, arms, and legs. 

  • Dull, rough patches

  • Red patches

  • Visible lines

  • Flaky skin

Dry skin can be caused by your genes, aging, hormonal changes, the weather (such as wind, sun, or cold), UV radiation from tanning beds, excessive indoor heating, long hot baths/showers, certain medications, or the ingredients in your current soaps/cosmetics/cleansers. 


Some ways that you can combat this is to: take shorter showers/baths and make sure they are not scalding hot, don't over scrub your skin, use mild soaps or cleansers, apply a moisturizer daily and reapply as needed throughout the day.

Dry Skin Type

Your skin can crack, peel, or flake. It becomes dry, itchy, irritated, or inflamed. It can be rough or scaly, especially on your hands, arms, and legs. 

  • Dull, rough patches

  • Red patches

  • Visible lines

  • Flaky skin

Dry skin can be caused by your genes, aging, hormonal changes, the weather (such as wind, sun, or cold), UV radiation from tanning beds, excessive indoor heating, long hot baths/showers, certain medications, or the ingredients in your current soaps/cosmetics/cleansers. 


Some ways that you can combat this is to: take shorter showers/baths and make sure they are not scalding hot, don't over scrub your skin, use mild soaps or cleansers, apply a moisturizer daily and reapply as needed throughout the day.

Dry skin can be caused by your genes, aging, hormonal changes, the weather (such as wind, sun, or cold), UV radiation from tanning beds, excessive indoor heating, long hot baths/showers, certain medications, or the ingredients in your current soaps/cosmetics/cleansers or toners that strip your skin.


Some ways that you can combat this is to: take shorter showers/baths and make sure they are not scalding hot, don't over scrub your skin, use mild soaps or cleansers, apply a moisturizer daily and reapply as needed throughout the day.


Oily Skin Type

Your skin is oily overall, not just in specific areas. You may find that your makeup smears easily or you have a sheen under harsh light. It looks like you've just finished working out when you haven't even stepped outside yet.

  • Enlarged pores

  • Shiny complexion

  • Blackheads, pimples, or other blemishes

Oily Skin Type

Your skin is oily overall, not just in specific areas. You may find that your makeup smears easily or you have a sheen under harsh light. It looks like you've just finished working out when you haven't even stepped outside yet.

  • Enlarged pores

  • Shiny complexion

  • Blackheads, pimples, or other blemishes

Oily skin can change depending on the time of the year or the weather. Things that can make it worse include puberty, hormonal imbalances, stress, heat, or too much humidity. Sometimes, oily skin can even be dry skin in disguise! 


Oil is caused by a build up sebum from your sebaceous glands and is made up of fats. It isn't all bad! Oil keeps your skin and hair moisturized and healthy, but an over abundance of it leaves you feeling icky and clogs your pores.


You can combat this by: washing your skin twice a day and after sweating a lot, using a gentle cleanser and not over-scrubbing your skin, not picking at pimples or blackheads, using products that are "noncomedogenic" - which is just a fancy word meaning that they do not clog your pores.

Oily Skin Type

Your skin is oily overall, not just in specific areas. You may find that your makeup smears easily or you have a sheen under harsh light. It looks like you've just finished working out when you haven't even stepped outside yet.

  • Enlarged pores

  • Shiny complexion

  • Blackheads, pimples, or other blemishes

Oily skin can change depending on the time of the year or the weather. Things that can make it worse include puberty, hormonal imbalances, stress, heat, or too much humidity. Sometimes, oily skin can even be dry skin in disguise! 


Oil is caused by a build up sebum from your sebaceous glands and is made up of fats. It isn't all bad! Oil keeps your skin and hair moisturized and healthy, but an over abundance of it leaves you feeling icky and clogs your pores.


You can combat this by: washing your skin twice a day and after sweating a lot, using a gentle cleanser and not over-scrubbing your skin, not picking at pimples or blackheads, using products that are "noncomedogenic" - which is just a fancy word meaning that they do not clog your pores.

Combination Skin Type

Your skin can be normal or dry in certain areas, but oily in others - such as the T-Zone (pictured above).

  • Pores may look larger in the t-zone 

    than the rest of the face 

  • Blackheads

  • Shiny, oily skin in the t-zone 

    and around the nose

  • Dry, flaky or normal skin 

    around the rest of the face

Combination Skin Type

Your skin can be normal or dry in certain areas, but oily in others - such as the T-Zone (pictured above).

  • Pores may look larger in the t-zone than the rest of the face 

  • Blackheads

  • Shiny, oily skin in the t-zone and around the nose

  • Dry, flaky or normal skin around the rest of the face

Oily skin can change depending on the time of the year or the weather. Things that can make it worse include puberty, hormonal imbalances, stress, heat, or too much humidity. Sometimes, oily skin can even be dry skin in disguise! 


Oil is caused by a build up sebum from your sebaceous glands and is made up of fats. It isn't all bad! Oil keeps your skin and hair moisturized and healthy, but an over abundance of it leaves you feeling icky and clogs your pores.


You can combat this by: washing your skin twice a day and after sweating a lot, using a gentle cleanser and not over-scrubbing your skin, not picking at pimples or blackheads, using products that are "noncomedogenic" - which is just a fancy word meaning that they do not clog your pores.


Combination Skin Type

Your skin can be normal or dry in certain areas, but oily in others - such as the T-Zone (pictured to the right).

  • Pores may look larger in the t-zone 

    than the rest of the face 

  • Blackheads

  • Shiny, oily skin in the t-zone 

    and around the nose

  • Dry, flaky or normal skin 

    around the rest of the face

Skin Conditions & Concerns

After determining your Skin Type, you will want to decide which skin conditions or concerns you want to address. Some of these conditions are medical and we cannot diagnose them for you. If you feel like you have a serious skin condition, please seek advice from a medical professional or a board-certified dermatologist. Some conditions can be managed with proper products and care, but others may require medications. 


These are the most common skin conditions you may have:

Acne

  • Pimples and/or blackheads

  • Redness, inflammation

  • Enlarged pores

  • Cysts - Appear like pimples with no whitehead, can be sore

fine lines & Wrinkles

  • Fine or deep lines around the eyes, lips, and/or forehead

  • Fine or deep lines around the neck and/or hands

sensitive skin

  • Reactive skin

  • Redness or inflammation

  • Itchiness, dryness, or burning

  • Develops rashes easily

  • Sunburn easily

  • Breakout easily

Rosacea

  • Acne-like breakouts with very red skin

  • Oily skin

  • Very sensitive skin that may burn

  • Visible broken blood vessels (spider veins)

  • Raised patches of dry skin, also known as plaque

psoriasis

  • Red patches of skin, covered in silvery scales

  • Small scaly spots

  • Itching, burning, or soreness

  • Thickened, pitted, or ridged nails

  • Swollen or stiff joints

eczema

  • Itchiness, dryness, or sensitivity

  • Inflamed and discolored skin

  • Rough, leathery, or scaly patches of skin

  • Oozing or crusting

  • Areas of swelling

WHAT ORDER DO I USE MY PRODUCTS IN?

To put it simply: Thinnest to Thickest

When you use your products this way it allows the molecules to pass through the layers of your skin and not block each other from getting as deep as possible.

CORE PRODUCTS

REMOVE YOUR MAKEUP

If you wear makeup or sunscreen during the day, you want a makeup remover designed to cut through waterproof/oilproof eyeliners and foundations. Apply this to a cotton pad and remove your makeup gently or double-cleanse with one of our cleansers.

JOËLLE MARTINE Products

STEP 1: Cleanse

If you wear heavy makeup or sunscreen during the day, you may want to look into a makeup-remover that is designed to cut through water-proof/oil-proof eyeliners and foundations, but you can also wash with your cleanser twice.


You should cleanse every morning and every night.

Your cleanser should leave your skin feeling clean, but not stripped.


Step 1: Cleanse

You should cleanse every morning and every night.

Your cleanser should leave your skin feeling clean, but not stripped.

STEP 2: hydrate

Hydration and Moisturizing are not the same, although they are related.


Hydrators increase the water content of the layers of your skin, which makes your skin plump and bouncy. It sinks deep into the skin and is usually very lightweight.


You need both for a happy skin barrier. 

JOËLLE MARTINE Products

STEP 2: hydrate

Hydration and Moisturizing are not the same, although they are related. Hydrators increase the water content of the layers of your skin, which makes your skin plump and bouncy. It sinks deep into the skin and is usually very lightweight.


Moisturizers trap and seal in moisture to build up the skin's protective barrier, prevent water loss, and keep the skin soft and smooth. they tend to be your thicker serums.


You need both for the perfect complexion. 

JOËLLE MARTINE Products

STEP 3: moisturize

The final step to your basic routine should be moisturizing. 


Moisturizers trap and seal in moisture to build up the skin's protective barrier, prevent water loss, and keep the skin soft and smooth. They tend to be your thicker serums but should not leave your skin feeling oily after they sink in.


STEP 3: moisturize

The final step to your basic routine should be moisturizing. 

You want to lock in all that goodness you just put into your skin.

Your moisturizer should leave your skin feeling smooth and soft, but not oily.

so, is that all i need for my skin?

In many cases, yes!


These are the starting products that you should have in your daily routine, but in the case of tough skin conditions and shifting seasons there are a few added products that can keep your glow on track that are still easy to use.


Let's talk about exfoliation, mini-peels, masques, and oils.


EXPANDED PRODUCTS

Exfoliators / scrubs

When we are talking about exfoliation, we are either talking about acids or the physical act of scrubbing the skin to remove dead skin.

Our exfoliators - like our Clear Skin Cocktail - contain gentle cocktails of AHA's, BHA's, ascorbic acid, salicylic acid, glycolic acid, and/or lactic acids that work to remove the dead skin sitting on the top layer, to reveal the healthy new skin cells beneath. These products work for you even after you've finished washing your face.

Everything Scrub also contains ingredients that work after you're through washing your face, but it also exfoliates as you gently massage it onto your skin in a circular motion. You want to be careful not to scrub too aggressively. Use this product 2-3 times a week during your evening cleanse, giving your skin 2 days in between uses.

Exfoliants are meant to be used only a few times a week, so be sure to read the instructions before you go overboard and dry your skin out!
If you do, give your skin 1 week without exfoliation to let it heal and come back to its normal state of being before adjusting and trying again.
When we are talking about exfoliation, we are either talking about acids or the physical acts of scrubbing the skin to remove dead skin.
Some of our products contain gentle cocktails of AHA's, BHA's, ascorbic acid, salicylic acid, glycolic acid, and lactic acids that work to remove the dead skin sitting on the top layer, to reveal the healthy new skin cells beneath. These products work for you even after you've stopped washing your face.

Scrubs may also contain ingredients that work after you're through applying

JOËLLE MARTINE Products

Exfoliators / scrubs

When we are talking about exfoliation, we are either talking about acids or the physical acts of scrubbing the skin to remove dead skin.
Some of our products contain gentle cocktails of AHA's, BHA's, ascorbic acid, salicylic acid, glycolic acid, and lactic acids that work to remove the dead skin sitting on the top layer, to reveal the healthy new skin cells beneath. These products work for you even after you've stopped washing your face.
Scrubs may also contain ingredients that work after you're through applying them, but they also work to exfoliate as you gently massage them onto your skin in a circular motion. You want to be careful not to scrub too aggressively. These might be best to only use once a day, three times a week until your skin adjusts to them.
If you do go overboard, simply give your skin 2 weeks without using your scrub to return to its normal state and try again.
Some exfoliants are meant to be used only a few times a week, so be sure to read the instructions before you go overboard and dry your skin out!
If you do, give your skin two weeks without exfoliation to let it heal and come back to its normal state of being.

them, but they also work to exfoliate as you gently massage them onto your skin in a circular motion. You want to be careful not to scrub too aggressively. These might be best to only use once a day, three times a week until your skin adjusts to them.

If you do go overboard, simply give your skin 2 weeks without using your scrub to return to its normal state and try again.

Some exfoliants are meant to be used only a few times a week, so be sure to read the instructions before you go overboard and dry your skin out!

If you do, give your skin two weeks without exfoliation to let it heal and come back to its normal state of being.


toners

Toners help to remove dirt and grime from your skin before you do your cleanse.
When you use a toner regularly, it can shrink your pores or help tighten the skin to reduce fine lines and wrinkles.

Most store-bought toners can be over-drying, which is why our toners always contain our moisturizing Emu Nectar.

Toners are not necessary for your routine, but if you find that you wear a lot of make-up (or heavy and stubborn make-up), you might want to use one before you Cleanse.

of make-up (or heavy and stubborn make-up), you might want to use one before you Cleanse.  


mini-peels

We won't be going over full-blown peels here as that is something you should always discuss with your skin care professional first! But there are plenty of products that offer you the benefits of a peel, while still being gentle enough that you do not need to worry about causing damage to your skin.

So, first, what is a peel and why do you need it?

A peel, also known as a chemical peel in a professional spa or a mini-peel that you can take home with you, is a cocktail of acids that breaks down dead skin cells and sloughs them off, revealing the healthy, new skin layer below.

Anything with a cocktail of acids in it works as a peel on some level- that could be AHAs, BHAs, salicylic acid, glycolic acid, lactic acid, etc.
We won't be going over full-blown peels here as that is something you should always discuss with your skin care professional first! But there are plenty of products that offer you the benefits of a peel, while still being gentle enough that you do not need to worry about causing damage to your skin.

So, first, what exactly is a peel and why do you need it?

A peel, also known as a chemical peel in a professional spa or a mini-peel that you can take home with you, is a cocktail of acids that breaks down dead skin cells and sloughs them off, revealing the healthy, new skin layer below.

mini-peels

We won't be going over full-blown peels here as that is something you should always discuss with your skin care professional first! But there are plenty of products that offer you the benefits of a peel, while still being gentle enough that you do not need to worry about causing damage to your skin.

So, first, what exactly is a peel and why do you need it?

A peel, also known as a chemical peel in a professional spa or a mini-peel that you can take home with you, is a cocktail of acids that breaks down dead skin cells and sloughs them off, revealing the healthy, new skin layer below.

Anything with a cocktail of acids in it works as a peel on some level- that could be AHAs, BHAs, salicylic acid, glycolic acid, lactic acid, ect. So, a lot of our products work to clear away dead skin, while still being gentle enough to not cause distress to your skin.

When used regularly, this can cause dull skin to be brighter and tighter. It reduces the look of fine lines and wrinkles and can clear acne and blackheads. Mini-peels can also address hyperpigmentation, so it works for those with sun spots and other unwanted dark spots.


These products can vary in strength and should always be used according to their directions to avoid over-drying the skin or causing burns.

Typically, these are your "nighttime" products as they work best if used when your body is naturally turning over cells.

 

When used regularly, this can cause dull skin to be brighter and tighter. It reduces the look of fine lines and wrinkles and can clear acne and blackheads. Mini-peels can also address hyperpigmentation, so it works for those with sun spots and other unwanted dark spots.


These products can vary in strength and should always be used according to their directions to avoid over-drying the skin or causing burns.


Typically, these are your "nighttime" products as they work best if used when your body is naturally turning over cells.

Anything with a cocktail of acids in it works as a peel on some level- that could be AHAs, BHAs, salicylic acid, glycolic acid, lactic acid, ect. So, a lot of our products work to clear away dead skin, while still being gentle enough to not cause distress to your skin.

When used regularly, this can cause dull skin to be brighter and tighter. It reduces the look of fine lines and wrinkles and can clear acne and blackheads. Mini-peels can also address hyperpigmentation, so it works for those with sun spots and other unwanted dark spots.

These products can vary in strength and should always be used according to their directions to avoid over-drying the skin or causing burns.

Typically, these are your "nighttime" products as they work best if used when your body is naturally turning over cells.



masques

A masque might seem like an "extra" in your skin care routine, but they can be very beneficial when used even just once a week! Think of it like a "detox" for your skin.

While most companies have a specific concern that their masques target, our masques are hand-crafted to target several different concerns at a time. Due to their powder form, they can even be mixed together and/or with Everything Scrub to create a super-masque!

JOËLLE MARTINE masques are mixed as needed in order to ensure that you are receiving the freshest organic ingredients without the preservatives. This means that they have a long shelf-life as well!
A masque might seem like an "extra" in your skin care routine, but they can be very beneficial when used even just once a week! Think of it like a "detox" for your skin.

While most companies have a specific concern that their masques target, our masques are hand-crafted to target several different concerns at a time. Due to their powder form, they can even be mixed together to create a super-masque!

JOËLLE MARTINE masques are mixed as needed in order to insure that you 

masques

A masque might seem like an "extra" in your skin care routine, but they can be very beneficial when used even just once a week! Think of it like a "detox" for your skin.

While most companies have a specific concern that their masques target, our masques are hand-crafted to target several different concerns at a time. Due to their powder form, they can even be mixed together to create a super-masque!

JOËLLE MARTINE masques are mixed as needed in order to insure that you are receiving the freshest organic ingredients without the preservatives. This means that they have a long shelf-life as well!
Our masques can be used daily or a few times a week, whenever you have at least 15 minutes to put one on and relax - but they can also be worn for a whole hour of goodness!


They target acne, fine lines/wrinkles, brightening, tightening, rosacea, eczema, psoriasis, sensitive skin, inflammation, hydration, and are made with lactic acid so you get a mini-peel at the same time. Once they are mixed, they have a 3 day shelf life - just pop them in the fridge.


Your masque should be used after you Cleanse, but before you Moisturize.

Our masques can be used once a week, whenever you have at least 15 - 30 minutes to apply and wait.


They target acne, fine lines/wrinkles, brightening, tightening, rosacea, eczema, psoriasis, sensitive skin, inflammation, hydration, and are made with lactic acid so you get a mini-peel at the same time. Once they are mixed, they have a 3-day shelf life - just pop them in the fridge.


Your masque should be used after you Cleanse, but before you Moisturize. Because they are a mini-peel they should not be used on the same day that you are using Everything Scrub with your cleanser, Clean & Tone, Clear Skin Cocktail, or Moisturizing Night Serum. A gentle Oat Cleanser and following the masque with an oil and Moisturizing Day Serum is the way to go.

They target acne, fine lines/wrinkles, brightening, tightening, rosacea, eczema, psoriasis, sensitive skin, inflammation, hydration, and are made with lactic acid so you get a mini-peel at the same time. Once they are mixed, they have a 3 day shelf life - just pop them in the fridge.


Your masque should be used after you Cleanse, but before you Moisturize.

are receiving the freshest organic ingredients without the preservatives. This means that they have a long shelf-life as well!

Our masques can be used daily or a few times a week, whenever you have at least 15 minutes to put one on and relax - but they can also be worn for a whole hour of goodness!


They target acne, fine lines/wrinkles, brightening, tightening, rosacea, eczema, psoriasis, sensitive skin, inflammation, hydration, and are made with lactic acid so you get a mini-peel at the same time. Once they are mixed, they have a 3 day shelf life - just pop them in the fridge.


Your masque should be used after you Cleanse, but before you Moisturize.


oils

"Don't I want less oil?"

We hear you! But our oils will not cause you to walk away feeling slick and shiny! They truly function as a noncomedogenic (oily skin types listen up!) moisturizer.

These oils are made of the finest, six-times refined, cold pressed, and purified, Emu Nectar.

But what does that mean?
Put simply, it means we've scoured the world to bring you the highest quality Emu Nectar out there. It's thick and creamy, smooth and nourishing.

Emu Nectar has been used by aboriginal tribes for centuries and it is now being studied again as it heals your skin and causes other products to penetrate at the deepest layer. Its molecules are so small that it doesn't get stuck in the epidermis, or even in the dermis. It penetrates clear to the bone and is good, not only for your skin, but for your health as well. We love it so much, it's our Point of Difference. It's in almost all of our products!


Our oils have been infused with organic essential oils for their various properties in healing your skin concerns, but also for their aromatherapy benefits as well. 


You should apply our 1oz oils as a pea-sized amount, morning and night, before your moisturizer.

If you do find that you feel too slick, you should apply your oil once a day and skip the moisturizer at that time (you pick morning or night depending on the serum you are using).


We also offer a targeted oil, Girl's BFF, made for acne spot treatment and for PMS symptoms.


Our Gentleman's Beard Oil is brand new for nourishing men's luscious facial hair!

oils

"Don't I want less oil?"

We hear you! But our oils will not cause you to walk away feeling slick and shiny! Emu oil is a noncomedogenic moisturizer, six-times refined, cold-pressed, and purified.

But what does that mean?
Put simply, it means we've scoured the world to bring you the highest quality oil out there. It's thick and creamy, smooth and nourishing.

Emu oil has been used by Aboriginal tribes for centuries and it is now being studied again as it heals your skin and causes other products to penetrate at the deepest layer. Its molecules are so small that it doesn't get stuck in the epidermis or even in the dermis. It can penetrate clear to the bone and is good, not only for your skin, but for your health as well. We love it so much, it's our Point of Difference. It's in almost all of our products!
"Don't I want less oil?"

We hear you! But our oils will not cause you to walk away feeling slick and shiny! They truly function as a noncomedogenic (oily skin types listen up!) moisturizer.

These oils are made of the finest, six-times refined, cold pressed, and purified, Emu Nectar.

But what does that mean?

Our oils have been infused with organic essential oils for their various properties in treating your skin concerns, but also for their aromatherapy benefits as well. 


You should apply our 1oz oils as a pea-sized amount, morning and night, before your moisturizer.

If you do find that you feel too slick, you should apply your oil once a day and skip the moisturizer at that time.

Put simply, it means we've scoured the world to bring you the highest quality Emu Nectar out there. It's thick and creamy, smooth and nourishing.

Emu Nectar has been used by aboriginal tribes for centuries and it is now being studied again as it heals your skin and causes other products to penetrate at the deepest layer. Its molecules are so small that it doesn't get stuck in the epidermis, or even in the dermis. It penetrates clear to the bone and is good, not only for your skin, but for your health as well. We love it so much, it's our Point of Difference. It's in almost all of our products!


Our oils have been infused with organic essential oils for their various properties in healing your skin concerns, but also for their aromatherapy benefits as well. 


You should apply our 1oz oils as a pea-sized amount, morning and night, before your moisturizer.

If you do find that you feel too slick, you should apply your oil once a day and skip the moisturizer at that time (you pick morning or night depending on the serum you are using).


We also offer a targeted oil, Girl's BFF, made for acne spot treatment and for PMS symptoms.


Our Gentleman's Beard Oil is brand new for nourishing men's luscious facial hair!


HANDS & BODY

Caring for your skin doesn't stop at your face.

Our head-to-toe body care essentials are designed to cleanse, nourish, and protect the skin with simple, effective ingredients. Our Orange Spice Hand & Body Wash is a gentle, low-foaming soap made with plant-based surfactants that wash away impurities without stripping the skin barrier. Lightly scented with sweet orange, jasmine, and clove, it leaves skin feeling soft, refreshed, and balanced.

Follow with our Orange Spice Hand & Body Lotion, a fast-absorbing daily moisturizer crafted with nourishing plant oils and botanical extracts to hydrate, soften, and soothe. This lightweight formula replenishes moisture while leaving behind a bright citrus, floral, and softly spiced scent. Perfect for daily use after showering or hand washing.
A masque might seem like an "extra" in your skin care routine, but they can be very beneficial when used even just once a week! Think of it like a "detox" for your skin.

While most companies have a specific concern that their masques target, our masques are hand-crafted to target several different concerns at a time. Due to their powder form, they can even be mixed together to create a super-masque!

JOËLLE MARTINE masques are mixed as needed in order to insure that you 

For deeper nourishment, our Whipped Tallow is a rich multi-purpose moisturizer that can be used from head to toe or as an overnight mask to lock in moisture. Made with grass-fed tallow rich in vitamins A, D, E, and K, antioxidants, essential fatty acids, and naturally occurring CLA (Conjugated Linoleic Acid), it helps calm inflammation, support the skin barrier, improve hydration, and address dryness, rough patches, and visible signs of aging. Gentle, deeply absorbent, and non-comedogenic, it’s suitable for all skin types—even sensitive skin.

FULL TREATMENT EXAMPLE

Alright, now that you know what each type of product is and you have your Basic Daily Routine, what do you do with all of those other products?


Let's say you have one of each and go from there.

If you do not have the product, simply leave that Step out.

morning

step 1: cleanse & exfoliate

Mix your scrub with your cleanser and gently scrub your face in a circular motion. Take a minute for the product to get worked in. Wipe the product off with a warm washcloth.

step 1: cleanse & exfoliate

Mix your scrub with your cleanser and gently scrub your face in a circular motion. Take a minute for the product to get worked in. When a minute has passed, wipe the product off with a warm washcloth.

step 2: hydrate

Spritz your face, neck, and décolleté with Mineral Mist and/or Organic Rose Petal Mist!You can use it as a make-up setter or even take it with you to re-hydrate throughout your day.

step 2: hydrate

Spritz your face, neck, and décolleté with Mineral Mist and/or Organic Rose Petal Mist! There's never enough! You can use it as a make-up setter or even take it with you to re-hydrate throughout your day.

step 3: Apply oil

Pump a pea-sized amount of your oil of choice onto your fingers and apply evenly to your face, neck, and décolleté after it dries from Step 2.

step 2: Apply oil

Pump a pea-sized amount of your oil of choice onto your fingers and apply evenly to your face, neck, and décolleté after it dries.

step 4: moisturize

Pump a dime-sized amount of Moisturizing Day Serum into your hand and apply evenly to your face, neck, and décolleté.

step 2: moisturize

Pump a dime-sized amount of Moisturizing Day Serum into your hand and apply evenly to your face, neck, and décolleté.

evening / night

step 1: remove make-up

Cleansing H2O & Toner is the perfect product to cut through heavy makeup. Shake and apply it to a cotton pad and then wipe it across your skin. You may need two cotton pads depending on how thick your make-up is.


It does sting the eyes, however, so if you struggle to get your eye makeup off, try using one of our oils. It removes makeup and promotes healthy and strong hair growth so it's great for your eyelashes.

step 1: remove make-up

Our Cleansing Water & Toner is the perfect product to cut through heavy make-ups. Shake the Cleansing Water and apply it to a cotton pad and then wipe it across your skin. You may need two cotton pads depending on how thick your make-up is.


It does sting the eyes, however, so if you struggle to get your eye makeup off, try using one of our oils. It removes makeup and promotes healthy and strong hair growth so it's great for your eyelashes.

step 2: cleanse

Pump out some cleanser and work it into your skin for a full minute. Wash off with a warm washcloth.


If you use the Oat Cleanser or Rose Oat Cleanser, you can do a 15 minute "masque" if you have the time.

step 2: cleanse

Pump out some cleanser and work it into your skin for a full minute. Wash off with a warm washcloth.


If you use the Oat Cleanser or Rose Oat Cleanser, you can do a 15 minute "masque" if you have the time.

step 3: clear skin cocktail

If you use Clear Skin Cocktail, this is where you would wet a cotton pad and apply it to your face 1-2 times a week.


This product is our strongest mini-peel so be sure to read the instructions!

step 3: clear skin cocktail

If you use Clear Skin Cocktail, this is where you would wet a cotton pad and apply it to your face. 

This product is our strongest mini-peel so be sure to read the instructions!

Most people find that they can use this product 2-3 times a week, while others with perpetually oily skin can use it once a day! (Even if that is the case, always work up to it. Always start with 2-3 times a week).

step 4: hydrate

After your skin has completely dried, spritz your face, neck, and décolleté with Mineral Mist and/or Organic Rose Petal Mist!

step 4: hydrate

After your skin has completely dried, spritz your face, neck, and décolleté with Mineral Mist and/or Organic Rose Petal Mist!

step 5: oil

Pump a pea-sized amount of your oil of choice onto your fingers and apply evenly to your face, neck, and décolleté.

step 5: oil

Pump a pea-sized amount of your oil of choice onto your fingers and apply evenly to your face, neck, and décolleté.

step 6: masque

Mix a scoop of your masque powder with 1-2 pumps of Masque Mixing Magic. Stir and apply the masque evenly around your face (or even on your neck and décolleté) and allow it to sit for 15 -30 minutes once a week.


Wash off with warm water - do not use a white washcloth as the organic ingredients can stain.


You can mix up your masque schedule or even mix them together depending on your concern you are addressing.

step 6: masque

Mix a scoop of your masque powder with 1-2 pumps of Masque Mixing Magic. Stir and apply the masque evenly around your face (or even on your neck and décolleté) and allow it to sit for 15 minute to 1 hour.


Wash off with warm water - do not use a white washcloth as the organic ingredients can stain.


You can masque every day or only once a week. There's no wrong answer! You can mix up your masque schedule or even mix them together depending on your concern you are addressing.

step 7: moisturize

Pump a dime-sized amount of Moisturizing Night Serum into your hand and apply evenly to your face, neck, and décolleté.


Night Serum is a powerful exfoliant, so we recommend working up to using it every day. Use it 2-3 times a week to start.

When you aren't using it, use Moisturizing Day Serum or one of our Oils instead.

If you have sensitive skin, use Moisturizing Day Serum instead.

step 7: moisturize

Pump a dime-sized amount of Moisturizing Night Serum into your hand and apply evenly to your face, neck, and décolleté.


Night Serum is a powerful exfoliant, so we recommend working up to using it every day. Use it 2-3 times a week to start.

When you aren't using it, use Moisturizing Day Serum or one of our Oils in its place.

If you have sensitive skin, use Moisturizing Day Serum instead.

Ok, so what is it exactly that is treating my concerns?

Good question! 

What you are looking for in your product is the "active ingredients".

Exactly what it sounds like, these are the ingredients that are active on your skin. They are not binders, thickeners, or fragrances.  Most active ingredients will be on a product label, but, in general the FDA doesn't test skin care products before they are released so new studies are being done constantly.


JOËLLE MARTINE will never hide our ingredients from you.

We do the heavy-lifting and research each ingredient in depth before agreeing to put it into our products so that we know it's good for your skin and for your health.

We do not use parabens, SLS (sodium lauryl sulfate), dyes, or fragrances. Instead, we rely on our natural ingredients to produce beautiful colors and smells. And we never, ever test on our animal friends!

Our Key Ingredients

There are many ingredients in our products that have benefits that span multiple concerns. 

Let's break down our favorite ingredients and tell you why they're top of our list:

emu nectar

Ultra-fine, six-times refined, cold pressed Emu Nectar! This is what drags each product down to the deepest level. 

It is comprised of oleic acid, palmitic acid, linoleic acid, and antioxidants. These fight inflammation, dry skin, and water loss. In addition to its moisturizing capabilities, emu oil has positive effects on collagen production

Collagen is one of the compounds that keeps your skin elastic, plump, and wrinkle-free. Emu oil’s antioxidant properties can also target any signs of aging caused by oxidative stress. 

It's Omega 3, 6, and 9 strengthens and promotes healthy hair growth for your eyelashes and eyebrows. 

It is currently being studied for its ability to heal third degree burns! This is why our founder, Suzi Provenche, fell in love with Emu Nectar - you can read more about that here - and decided it should be in almost all of her products!

We could go on and on, but this is the star of the show!

Vitamin-c

Brighter, tighter, and dewy! 

When we’re young, vitamin-C levels in skin’s outermost two layers (epidermis and dermis) are abundant, but as we age, these levels naturally deplete. Also known as ascorbic acid or l-ascorbic acid, vitamin-C is the most researched in terms of beneficial effects on the skin. It is commonly found in well-formulated skin care products, but we are proud to offer it in a more powerful format - a powder. This powder is so fine, it will penetrate deep into the skin and be absorbed to increase efficacy. 


Vitamin-C’s benefits for your skin are vast, including its ability to even out skin tone and diminish the appearance of fine lines and wrinkles. While this powerhouse ingredient is well-known for its skin-brightening benefits, research also shows it can shield skin from the visible impacts of environmental stressors, including free radical damage.


When used, vitamin-C stays in your skin for up to 3 days! That's a whole lot of benefit for such a tiny powder!

Our Everything Scrub can be used on the face and/or body and should be used 2-3 times a week.

Oats

Did you know that oats are a natural cleanser and gentle exfoliator?

Oats are loaded with antioxidants, nutrients, vitamins, and lipids - but these are not just your run-of-the-mill breakfast cereal oats!

These oats are finely ground down whole-bran oats which protect your skin and provide a barrier of moisture. It contains anti-inflammatory vitamin-E to fix red, itchy, dry patches and calm angry acne. Oats contains flavonoids, which help to absorb damaging ultraviolet-A (UVA) rays. Flavonoids can even protect your skin from harsh pollutants and chemicals.


Due to its gentle nature, oats are good for every skin type - even sensitive skin types especially people who have eczema, psoriasis, or rosacea. That's why, if you are suffering from these conditions, we recommend Oat Cleanser or Rose Oat Cleanser.

Is there anything I should know if I am a POC?

People of color are more susceptible to hyperpigmentation. You may be more likely to develop melasma or post-acne dark spots, or scarring after inflammatory skin issues such as acne, psoriasis, or eczema.


This can be especially frustrating when looking at treatments that are recommended for women with lighter skin - like laser treatments. It might make you wary to try certain brightening skin care products. 


But skin care has come a long way for skin of color in recent years! 

Vitamin-C is perfectly safe for treating any pesky dark spots you may have. 


JOËLLE MARTINE serves women from all over the world and we are happy to say that our skin care line was designed with everyone in mind. 

We're here to help you achieve your perfect glow.


If you have any questions, feel free to contact us so that we can help answer them.

People of color are more susceptible to hyperpigmentation. You may be more likely to develop melasma or post-acne dark spots, or scarring after inflammatory skin issues such as acne, psoriasis, or eczema.


This can be especially frustrating when looking at treatments that are recommended for women with lighter skin - like laser treatments. It might make you wary to try certain brightening skin care products. 


But skin care has come a long way for skin of color in recent years! 

Vitamin-C is perfectly safe for treating any pesky dark spots you may have. 


JOËLLE MARTINE serves women from all over the world and we are happy to say that our skin care line was designed with everyone in mind. 

We're here to help you achieve your perfect glow.


If you have any questions, feel free to contact us so that we can help answer them.

I'm pregnant (or am planning on becoming pregnant soon).  Can I use all of your products?

Typically, when you are pregnant or breastfeeding, you may need to temporarily stop using some skin care products. According to the American Academy of Dermatology, pregnant people should avoid using retinoids. You may also need to limit your use of salicylic acid.


These suggestions are based on an absence of conclusive evidence that they are safe rather than having evidence that they are harmful. Above all, it's important to check in with your doctor or dermatologist before using something on your skin while pregnant or breastfeeding.


Our products to avoid are: Clean & Tone Cleanser, Clear Skin Cocktail, and Moisturizing Night Serum.


Instead, we recommend switching to Oat Cleanser or Rose Oat Cleanser, Day Serum, and our Organic Rose Petal Masque Powder. 


Not only will these products keep your skin glowing, you'll also be able to breathe in a relaxing essential oil to help you through your pregnancy and the early months of raising your baby.

Typically, when you are pregnant or breastfeeding, you may need to temporarily stop using some skin care products. According to the American Academy of Dermatology, pregnant people should avoid using retinoids. You may also need to limit your use of salicylic acid.


These suggestions are based on an absence of conclusive evidence that they are safe rather than having evidence that they are harmful. Above all, it's important to check in with your doctor or dermatologist before using something on your skin while pregnant or breastfeeding.

Typically, when you are pregnant or breastfeeding, you may need to temporarily stop using some skin care products. According to the American Academy of Dermatology, pregnant people should avoid using retinoids. You may also need to limit your use of salicylic acid.


These suggestions are based on an absence of conclusive evidence that they are safe rather than having evidence that they are harmful. Above all, it's important to check in with your doctor or dermatologist before using something on your skin while pregnant or breastfeeding.


Our products to avoid are: Clean & Tone Cleanser, Clear Skin Cocktail,  Moisturizing Night Serum, and Girl's BFF.


Instead, we recommend switching to Oat Cleanser or Rose Oat Cleanser, Day Serum, and our Organic Rose Petal Masque Powder. 


Not only will these products keep your skin glowing, you'll also be able to breathe in a relaxing essential oil to help you through your pregnancy and the early months of raising your baby.

Our products to avoid are: Clean & Tone Cleanser, Clear Skin Cocktail,  Moisturizing Night Serum, and Girl's BFF.


Instead, we recommend switching to Oat Cleanser or Rose Oat Cleanser, Day Serum, and our Organic Rose Petal Masque Powder. 


Not only will these products keep your skin glowing, you'll also be able to breathe in a relaxing essential oil to help you through your pregnancy and the early months of raising your baby.

I have a question that wasn't answered here!

We're sorry we didn't quite touch on all of the things you were hoping to learn!

We're always happy to help answer your questions. Who knows, your question might even be added to this guide!


Send us a message here and we will be happy to have a team member get back to you within 2-3 business days!